Ever considered the combination of chocolate & vegemite? I know I haven't. It first started twitter marketing campaign, #ChocPlusWhat. It's a marketing campaign, implemented by Cadbury Australia, that got its chocolate lovers to suggest new chocolate flavours for the brand to produce, making it an easy way to spread the message that cadbury are going to be bringing out new flavours.
Then, this image recently surfaced on the social media platform, Reddit. The image shows a never before seen flavour combination of chocolate, caramel and vegemite. Shortly after, Cadbury Australia addressed the rumours with the following. tweet.
pic.twitter.com/uZHUJ64BlL
Some new, less dramatic flavours include salted caramel, pretzels & peanuts and also golden toffee. The new flavours are 'limited edition' and will not be a permanent cadbury flavour. Even if the flavour is not that tasty, there will be a large amount of people who will buy it just to taste it for themselves. I don't personally see this new flavour being on the shelves for long.
I guess I'll have to taste it first in order to judge.
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